Colour is one of the designer's best tools. There are lots of ways to use it to help communicate a message. Colour can carry meaning, express personality, differentiate, frame, and highlight content...

Editor's Pick in Design Principles, June 2005
One way to think about designing for web users is to consider what the brain is good at, in order to utilize its strengths.

For many years we have heard about the impending death of URLs that are difficult to type, remember and preserve. The use of URLs has actually improved little thus far, but changes are afoot in both development practices and Web server technology that should help advance URLs to the next generati...

Back to basics. Forget funky design, good writing is the key to a clear and intuitive website. Are you losing business because of your website? More and more customers are logging on to the Web to decide where to spend their money because it is quick and convenient, and they can jump from site to ...

In the past few weeks, I've become increasingly aware of a major problem among websites: It's very difficult to figure out what the site is actually selling. I've encountered this problem numerous times recently due to emails from people asking for advice on their websites. Unfortunately, when...

No matter how flashy or great your Web site looks, if you don't have good content you are in a boat without a paddle. I can not count the times that I have said that content is key to a Web site's success. Too many times to count...

Isn’t it more interesting to pay attention on a kind of medium that is complete with valuable data and presented on a creative way with audio-video quality to match? That’s the kind of media we sometimes look for before becoming compelled enough on certain products or service offers...

There is a natural flow to many visual interactions - the flow of a visual dialogue between page your features and your user's private mental commentary. When laying out forms and other screen elements, read the layout like a conversation, working from the page origin...

Grouping similar elements helps the brain quickly decode a page layout. Proximity, Alignment, Containment, Rhythm and Styling are all tools that help indicate grouping...

Nowadays, sites are getting better. With minimal design and highly maintained archives they continue to offer comprehensive services. However, prominent mistakes on several websites are still apparent. Here is a list of the website mistakes that scares visitors away and ruins the business reputation...